What the Goals Planner Does

The Goals Planner works backward from a number, using one of three goal types: Hit a Revenue Target, Plan a Show or Event, or Sell a Collection. All three share the same underlying engine — pick whichever matches what you're actually planning.

For a revenue target: you set an income goal and a time period. You tell the planner what sizes you typically create and how many you can realistically produce. It generates scenarios — different combinations of pieces and prices that could reach your goal.

This is not a promise. It is a model. But a model is useful because it shows you what is mathematically required to hit your target. If you want to make $3,000 this month and you only make small pieces at $300 each, the planner will show you that you need ten sales. If that is not feasible, the number tells you something: you need larger pieces, higher prices, or a different target.

Planning a show works the same way in reverse: enter your costs and the planner tells you what you need to sell, with a sell-through slider that accounts for the fact that you rarely sell everything you bring. Selling a collection builds the plan from your actual saved pieces and prints. See Choosing a Goal Type for the full breakdown of all three.

Whichever type you use, the planner does not tell you what to do. It shows you what the numbers require.